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Party for Parkinson's

Promoting your Party for Parkinson's

Want to tell people about your party? Here’s our guide to getting the local media to cover your event.

1. Get in touch with the local media

Charlotte Thompson and friends

Give them a call to find out who covers charity stories and find out when their deadlines are.

Make sure you have the details of your event finalised before calling.

 

2. Send a press release

Follow your phone call with a press release to make sure the journalist has the right information.

To make it easy, we have prepared some template press releases that you can use. Just copy the text, paste it into the main body of an email and personalise them with details about your party.

3. Approaching journalists

Remember, don’t be nervous or intimidated, journalists need you as much as you need them - they have pages to fill.

If it's before the event, keep them updated about any changes or confirmed VIPs. If it’s after, follow up with photos of your party and a caption.

4. Getting an interview

Karen Rose and friend at her party

If you are offered a broadcast interview, find out if it's live or pre-recorded and how long it will last.

If it's live, before it starts ask the interviewer what the first question will be. Remember you're the expert on Parkinson's UK and your party!

There's more information about promoting your party in our Party Pack. Request a free copy for some extra hints and tips.

For further help

If you have any questions or need any help regarding publicity for your fundraising event, contact our Media team on 020 7932 1317 or pr@parkinsons.org.uk