Promoting your Party for Parkinson's
Want to tell people about your party? Here’s our guide to getting the local
media to cover your event.
1. Get in touch with the local media
Give them a call to find out who covers charity stories and find
out when their deadlines are.
Make sure you have the details of your event finalised before
calling.
2. Send a press release
Follow your phone call with a press release to make sure the
journalist has the right information.
To make it easy, we have prepared some template press releases
that you can use. Just copy the text, paste it into the main body
of an email and personalise them with details about your party.
3. Approaching journalists
Remember, don’t be nervous or intimidated, journalists need you
as much as you need them - they have pages to fill.
If it's before the event, keep them updated about any changes or
confirmed VIPs. If it’s after, follow up with photos of your party
and a caption.
4. Getting an interview
If you are offered a broadcast interview, find out if it's live
or pre-recorded and how long it will last.
If it's live, before it starts ask the interviewer what the
first question will be. Remember you're the expert on Parkinson's
UK and your party!
There's more information about promoting your party in
our Party Pack. Request a
free copy for some extra hints and
tips.
For further help
If you have any questions or need any help regarding publicity
for your fundraising event, contact our Media team on 020
7932 1317 or pr@parkinsons.org.uk
- email
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