Our structure
The structure of the Parkinson's Disease Society has been developed
to ensure that we make a real difference to the lives of all people
with Parkinson's wherever they live in the UK.
Directorates
Communications
The Communications Department is responsible for the external
profile of the Parkinson's Disease Society, planning and
implementing a proactive and integrated communications strategy
working across the organisation.
This includes promoting the Society nationally and regionally
through media relations, marketing, brand development and
advertising.
It also includes the development and maintenance of the website and
digital media and the responsibility for internal
communications.
Community Services
Working across the UK at a local level the Community Services
Directorate, through its staff and supporter network, aims to reach
out to and support all people with Parkinson's disease, their
families and carers.
We aim to achieve this by:
- Working in partnership with our volunteers
- Maximising the support to our branch and support group
network
- Working collaboratively with all those who have an interest in
supporting people with Parkinson's, their families and carers
- Offering education and information to professionals working
with people who have Parkinson's
- Using our expertise and knowledge of the condition to ensure
that more and better services are available locally from health and
social care agencies
Finance and Administration
The Finance and Administration Directorate is responsible for the
financial management and infrastructure requirements of the
Society's National Office, regional offices and home based
staff.
The Directorate determines and implements the policies
relating to, and management of legal matters, management and
statutory reporting for the Society (annual income of approximately
£14million) and its trading subsidiary, technical and physical
infrastructure.
Communication and exchange of information with staff, branches,
donors, suppliers and auditors is an important part of the work of
the Directorate.
Fundraising
The Fundraising Directorate develops, implements and delivers cost
effective fundraising and marketing activities in order to deliver
agreed annual targets for growth in long term sustainable income
from a wide range of sources, including solicited and unsolicited
support from individual donors, trusts and companies and from
events, as part of an overall strategy to maximise income for, and
raise the profile of, the Parkinson's Disease Society.
The Directorate also markets the Society's Membership programme and
manages the operation of the Society's trading subsidiary P.D.S.
(Sales) Ltd, including pricing, packaging, supply, sales, and
distribution, and the research, planning and development of new
products and services.
Human
Resources
The Human Resources Directorate contributes to the Society at both
strategic and operational levels in the areas of resourcing,
employee relations, learning and development, and
compensation and benefits.
The nature of the function is a professional advisory role to
directors, managers and employees and has a key role in leading on
the shaping of organisational development, by implementation and
operation of HR policies and procedures for the effective
management and development of employees.
Policy,
Campaigns and Information
The Policy, Campaigns and Information Directorate provides a UK
advisory service regarding Parkinson's disease and relevant health
and social care services.
The Directorate develops, produces and distributes the Society's
information resources and takes a lead on professional education
and engagement at national level. It also develops and implements
PDS national policy and campaigns initiatives.
The Directorate works closely with other internal departments,
particularly with the Community Services Directorate, supporting
where appropriate the implementation of local objectives.
Research
The Research Directorate is responsible for:
- the design and implementation of the Society's Research
Strategy
- monitoring the main issues that require research and funding
which form the basis of the Research Agenda
- the operation of the grant-making process
- the identification of new research workers and providing
mentorship when they need help in developing applications
- the identification of the communication aspects of the
Society's research programmes in collaboration with the other
relevant directorates
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